Digital advertising for local businesses

Who we are

Hull is a city on the edge of the world, perfect for low-cost living with plenty of choice for families. We love the city and it’s beautiful surroundings; the East Riding of Yorkshire, which is full of stunning green countryside and vibrant golden beaches. While Hull itself is a city on the up since it’s 2017 City of Culture year of memorable events.

We’re passionate about where we live and so are our readers! Our mission is to help them stay in the know on what’s happening, the best places to go, and great things to do.

Our audience

David Burns
David Burns@bbcburnsy
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Finally, Hull and surrounds has been crying out for a decent what's on website. @hullwhatson may just provide it.
Jon Hilton
Jon Hilton
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Great place to find out what’s happening in the local area.
Rebecca Eden
Rebecca Eden
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Easy way to find out about great stuff happening in my local area!
Charlotte Claire
Charlotte Claire
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Love Hull What's On... use regularly to find out what’s going on in the local area; it’s a great way to ensure I’m not missing anything, it really is invaluable!
Amanda Ward
Amanda Ward
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Up to date information about events from theatre to food. Brilliant site.
Maureen Lockyer
Maureen Lockyer
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Use often to find out what’s going on in the area
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Our social posts reach over 100,000 people every month
Over 28,000 loyal followers across Facebook, Twitter & Instagram
Over 20,000 visitors to our website each month
10,000+ opted-in subscribers to our weekly email newsletter
90% East Yorkshire

10% Other regions

70% Female

30% Male

78%

aged 25-54

70% Mobile

15% Desktop, 15% Tablet

What our clients say...

Advertising opportunities

Website advertising

Our website is where our readers spend time learning about what’s going on around Hull, as well as exploring new ideas and getting inspiration for their next day or night out.

Promoted Articles & Listings

Promoted articles and listings allow your business or event to be featured in prominent places across our website. They get a really high click-rate, where each user is led to your dedicated full-page where you can showcase and inform them about your business, event or deal. 

Billboards & Smartphone Ads

Visually impressive and large in size, these ads act in a similar way as outdoor billboards which are great at grabbing attention. They can be colourful, animated and click through to any website you wish.

They’re randomly displayed on every page load so they appear to every user. And each impression only counts towards your allocation when it’s been loaded on the page for 10 seconds or longer.

Email advertising

Our weekly newsletter provides our readers with a round up of the latest of what’s happening around around Hull & East Yorkshire. This includes the latest local news stories, upcoming events, new restaurant discounts, ideas, suggestions and much more.

In a scrollable format, the newsletter is a great way to reach our readers where they’re ready to engage – their inbox. There are various ad sizes and formatting options to suit your campaign style and objectives.

*features link to article or listing on our website only. No more than 20% ratio of text in chosen photo

Social media advertising

Our high impact on social media channels can’t be underestimated. It’s a great platform for you to reach out to our followers. With a variety of ways to engage with them, it’s really effective for getting your message across.

Facebook

21,300 followers
100,000 monthly reach

Twitter

6,200 followers
58,000 monthly reach

Instagram

1,800 followers
3,000 monthly reach

Business membership

Join our monthly memberships and pay by direct debit to save over 20% on these advertising bundles. There’s no contract so you can cancel any time.

£795 pm
Value £989
Website

Featured Place Listing

30,000 Banner Impressions

+ included in quarterly editorial features

Email

Placement in 4 editions:

A regular feature every week, in our email newsletter
Social Media

2 social posts every month:

A ‘photo gallery’ & ‘link to listing’ post on our Facebook, Twitter & LinkedIn + Instagram (photo only)

£395 pm
Value £494
Website

Featured Place Listing

15,000 Banner Impressions

+ included in quarterly editorial features

Email

Placement in 3 editions:

A small feature in at least 3 editions per month
Social Media

A social post every month

A ‘photo gallery’ post on our Facebook, Twitter, LinkedIn & Instagram

£159 pm
Value £204
Website

Featured Place Listing

on the homepage, articles

Email

Placement in 3 editions:

A small feature in at least 3 editions per month

Social Media

A social post every month

A ‘link to listing’ post on our Facebook, Twitter & LinkedIn

Hull news, events & offers by email

Stay up to date on everything good happening locally!